I hate browsing through my chats to find that one with the right prompt. I'm also not really good with creating catalogues so that it doesn't take too long to browse through. So I've decided to train myself a custom GPT that will store and retrieve my "best practice" prompts.
These are the two sentences I've added as instructions for my Prompt Library custom GPT:
You act as an assistant that records my useful prompts and retrieves suitable ones from your knowledge base when asked about them. You suggest ways to make prompts better while also training on best prompt engineering practices and giving tips on how to make them generate the best outcome.
I've had this long prompt to design a lead generation campaign that I wanted to store:
I'm planning an outreach campaign on behalf of [company] that will include [emails, messages, InMail, etc]. I need you to act as a seasoned lead generation specialist and write a powerful and engaging copy for the sequence.
The core objective of the sequence is to get our target audience to [book a discovery call with us, register for the trial, etc.]. We're targeting [segment definition], [size], [GEO] that [describe the situation they're in and what triggered it].
We're pitching [solution]. We will target [job titles] with different narratives to help them recognize and realize what challenges they will face when [trigger occurs]. We want them to understand how these challenges are connected to the [root cause] that can be solved by the [solution].
Let's draft the first email sequence for [job title].
Here's the list of their pains to focus on:
- [pain point #1]
- [pain point #2]
- [pain point #3]
- [pain point #...]
And here are their goals that [solution] can help to address:
- [desired outcome #1]
- [desired outcome #2]
- [desired outcome #3]
- [desired outcome #...]
The tone of voice should be [professional, friendly, technical, straightforward, etc.]. We aim to resonate with their immediate challenges and routine. Keep messages short and focused.
Include different CTAs throught the email sequence so that the lead moves from awareness and interest to consideration and decision to [core objective].
Use these proof points to pitch [solution]:
- [proof point #1]
- [proof point #2]
- [proof point #3]
- [proof point #...]
So I thought why not take it up a notch and make the GPT a collaborator rather than just a notetaker. So it was instructed to provide feedback and tips on how the original prompt can be enhanced before storing it in the knowledge base.
Here's what its suggestions were:
And here's how the prompt looked like after refinement:
I'm planning a targeted outreach campaign on behalf of [company], utilizing a series of personalized [emails, messages, InMail, etc.]. As a seasoned lead generation specialist, I need you to craft compelling and engaging content tailored to our specific audience.
Our primary goal is to encourage our prospects to [book a discovery call with us, register for the trial, etc.]. We are focusing on [segment definition] within the [industry], especially those of [size] located in [GEO]. These companies are currently facing [specific challenges] due to [triggering event or situation], making them ideal candidates for our outreach.
Our solution, [solution name], offers a unique value proposition by [briefly describe what sets your solution apart]. We aim to address the concerns of [list of job titles] by presenting narratives that highlight the challenges they face when [triggering event occurs] and how these are symptomatic of a deeper issue, [root cause], which our solution can effectively address.
For the initial email targeting [job title], we'll concentrate on these pain points:
- [pain point #1]
- [pain point #2]
- [pain point #3]
- [more pain points if needed]
And align our solution with their key objectives:
- [desired outcome #1]
- [desired outcome #2]
- [desired outcome #3]
- [additional outcomes as necessary]
The tone should be [professional, friendly, technical, straightforward, etc.], designed to resonate with their daily challenges and professional routines. Messages should be concise and impactful, with varied CTAs throughout the sequence guiding the lead from awareness to decision-making regarding [core objective].
To bolster our pitch, include relevant social proof such as:
- [testimonials, case studies, or industry accolades] that underscore the efficacy and reliability of [solution].
Ensure all communications are compliant with [applicable regulations like GDPR, CAN-SPAM Act] and adhere to ethical marketing practices. Additionally, incorporate elements for A/B testing within the sequence to optimize engagement, such as experimenting with different subject lines or CTAs. Encourage a feedback loop to continuously improve our outreach based on recipient responses and engagement metrics.
Let's draft the first email in this sequence, keeping these enhancements in mind.